DopDay Marketing launches Facebook Ads for UW BEDC

Since 1999, the UW BEDC has sponsored the Minority Business of the Year award (see past winners here).  There has been very little external marketing for the event.  This year, they agreed to attempt to increase the applicant pool through a small ad buy on Facebook.

The ads were targeted to the Western Washington region – extending from Vancouver to Bellingham – and ran for a week.

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